

Seller's Course
Our exclusive market updates will help you stay ahead of the curve with our up to minute market updates. From the latest listings, price trends and days on market, we ensure you will have all the information you need to make informed decisions on your sale. The Midsouth real estate landscape is dynamic, and with our expert analysis you will always be well informed and in the know.
Selling a home can be an exciting but also challenging experience. If you're planning to sell your East County home, it's important to be prepared and aware of what to expect throughout the process. This short guide is designed to provide savvy sellers like you with valuable insights and tips to navigate the sale of your Brentwood property successfully.
DOWNLOAD TO ACCESS:
The Complete Guide to Selling A Home

Spring is here!
The Spring Real Estate Market is thriving, and we are seeing a significant increase in demand for homes in Voorhees, especially from millennials.
In fact, the current absorption rate in our area is only 3 months, which means that if no more homes come on the market, we will only be able to sustain the current demand for up to 3 months.
This is great news for anyone considering selling their home, as the high demand can lead to a boost in your bottom line.
If you are thinking about selling your home, now is the perfect time to do so. To get started, it's essential to focus on your curb appeal, which can significantly impact the value of your property. That's why we've put together a helpful checklist to help you get started.
Friendly reminder: Before you make a repair, be sure to check with a real estate agent to make sure it is worth your return on investment. Feel free to Book A Call with me if you have any questions or want a free consultation!
Are you a little behind on your spring cleaning? Grab a copy of the Ultimate Spring Cleaning Checklist that was featured last month.

GERMANTOWN STATS & LOCAL INFO

COLLIERVILLE STATS & LOCAL INFO

BARTLETT STATS & LOCAL INFO

ARLINGTON STATS & LOCAL INFO

LAKELAND STATS & LOCAL INFO

MEMPHIS STATS & LOCAL INFO

30 Day Plan to Prepare Your Home for Sale

DOWNLOAD TO ACCESS:
The Complete Guide to Selling A Home
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Welcome To The Virtual Seller Course For
THE MIDSOUTH
If you are a homeowner either thinking about selling or already made the decision to sell, but still have questions or concerns regarding the process, price or anything else, you are in the right place.
This free seller course will give you the exact step by step blueprint on everything you need and guide you through the selling process, so you can make the best decision on selling your home for top dollar.
You will learn about marketing your home, timelines, pricing, negotiations and so much more.
Take a look around and let us show how we can help you.

Kelly Day | Realtor
simpliHŌM
License ID #: 365811
Welcome To The Virtual Seller Seminar Library
Learn the latest and most up to date marketing and sales tactics
to sell your home for top dollar.
The Pre-Market Quiz
"Will your home pass the test before going to market?"
Learn how to sell your home for top dollar right now
You may need to make a few changes before selling
Pre-Market Timelines
"Let's talk about the timelines before listing a home with us."
What you should expect when getting your home ready to sell
How to maximize the return on your investment
Timing
"How quickly will my home sell? This is a common question we get."
Learn about the market climate and absorption rates
The market climate will determine how quickly your home will sell
Marketing Your Home
"The importance of marketing your home properly."
Digital marketing exposes your property to the masses
Negotiation will be key in selling you home
Pricing your home is not as easy as checking Zillow
Home Valuation
"How do you determine what your house is worth?"
Pricing your home right
Factors to consider are size, condition, location, marketing, and negotiating
Underpricing and overpricing your home will cause you to lose money
Is Zillow Accurate?
"Should I use Zillow as an accurate evaluation of my home’s value?"
Zillow is an algorithm based on public data
Zillow has never seen the inside of your home and it’s a computer
Zillow comes up with the value based upon what your neighbors are selling for
What to Disclose?
To disclose or not to disclose
This is vital to ensure that you are safe during and after the sale
Over-disclosure is better than under-disclosure
Receiving Offers
"How do you know if you should accept the offer you just got?"
What if you don't receive the amount of offers you were hoping for?
What happens if we have more than one offer?
Good Time to Sell?
"Are we heading into a recession and is now a good time to buy and sell?"
If you're fearful of selling due to a recession, you may want to think again
Remember, it's all relative
Negotiations
"How to negotiate like a master to make sure you get the most out of your home?"
How to get top dollar when selling
Walking away with the most amount of money in your pocket
Inspections?!
"Should you get inspections done prior to listing my home?"
The advantages of having inspections done prior to listing
Saves you time and money
Curb Appeal
How to make a good first impression
How to get maximum exposure and top dollar
There are simple tricks that can save you money and maximize the return on your investment at the same time
Should I Take the First Offer?
NO NO NO!
The goal is for your home to be seen by the masses
Then, to get the highest and best price and terms for your home
What Are Contingencies?
"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."
This criteria, or contingencies, typically fall under four major categories: appraisal, loan approval, inspections and reports & disclosures
Contingency Timeframes
"Now we're in contract prior to contingencies being removed. Now we're in business."
The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures
WANT TO GET A FREE CUSTOM MARKET PROPOSAL?
Go to the next page to request a custom market proposal for your specific home
ready to sell your home?
Fill out this form to get your custom home value report
Community Videos

Realtor, Community Expert, and Your Advocate in the Midsouth Real Estate Market
Kelly Day is a dedicated real estate professional with a deep connection to the Germantown community, specializing in helping families find their perfect home in this vibrant suburb of Memphis. With a background in photography and over 10 years of entrepreneurial experience, Kelly transitioned to real estate in 2020 and quickly made a name for herself as a top listing agent who gets results. Her philosophy is simple: make the real estate process as smooth and stress-free as possible for her clients.
As a realtor with simpliHŌM, Kelly has a passion for helping families, especially those with children in school, find homes that fit their changing needs. Whether it's expanding for a growing family or downsizing when the kids head off to college, Kelly’s expertise ensures clients get the most value when buying or selling. Her ability to showcase homes and negotiate favorable terms for her clients stems from years of experience in visual storytelling and sales.
With her husband working as a local teacher and two sons attending Houston High School, Kelly is deeply invested in the community and understands the importance of finding the right school district. When she’s not helping clients, you can find her at Houston High’s baseball games cheering on her sons, Chandler, who will soon be playing baseball at the University of Tennessee and Canon who is just starting his high school career..
Kelly’s mission is simple: “We make buying and selling a home simple.” She’s focused on building long-lasting relationships with her clients, striving to become the go-to realtor not just for this generation, but for the next.
Whether you’re looking to buy, sell, or simply explore your options, Kelly is here to make the process easy and enjoyable.

The Most Competitive Price Ranges in the Memphis Real Estate Market
If you’re thinking about buying or selling a home in the Memphis area, you’ve probably noticed that not every price range behaves the same way.
Some homes receive multiple offers quickly, while others may sit on the market longer. For buyers, certain price points can mean more competition and fewer options. For sellers, understanding where the strongest buyer demand is can help when determining how to price a home.
So,which price ranges are the most competitive in the Memphis real estate market?
Why Price Range Matters
The Memphis-area housing market isn’t one single market. Buyer behavior can vary significantly depending on price point, neighborhood, property type, and inventory.
A buyer shopping for a $250,000 home is competing with a very different pool of buyers than someone searching for a $700,000 home.
In general, homes in themore affordable and middle-market price rangestend to attract a larger pool of potential buyers because more households can qualify for and comfortably afford them.
That can create more competition when a desirable home hits the market.
The Entry-Level Market: Under $300,000
Homes priced below $300,000 can attract significant attention from first-time buyers, young families, downsizers, and buyers looking for an affordable way into the Memphis market.
The challenge is that buyers shopping in this range may have fewer homes to choose from, particularly when looking for a combination of desirable location, updated features, good condition, and adequate space.
For buyers, this can mean:
Moving quickly when a great home becomes available
Being prepared with a strong pre-approval
Understanding what features are most important
Being realistic about condition and location
Being prepared for potential competition
For sellers, it means pricing accurately is especially important. A well-maintained home in a desirable area that is priced appropriately can attract substantial interest.
The $300,000–$500,000 Range
This is another important segment of the Memphis-area market.
Buyers in this range may include move-up buyers, established families, professionals, relocating households, and buyers looking for additional space or upgraded features.
This price range can offer a sweet spot for buyers who want more square footage, newer construction, larger lots, or desirable amenities without moving into the luxury market.
But that also means there can be plenty of competition for homes that check all the boxes.
A home at $400,000 isn’t automatically going to generate a bidding war.Price, condition, location, and presentation still matter.
Two homes at the same price can have dramatically different levels of buyer interest.
The $500,000+ Market
As prices move higher, the pool of potential buyers generally becomes smaller.
That doesn’t mean there isn’t demand for homes above $500,000. Memphis has plenty of buyers looking for larger homes, luxury finishes, acreage, new construction, established neighborhoods, and specific school or lifestyle preferences.
However, buyers at higher price points often have more choices and may take more time comparing properties.
For sellers, this makes strategic pricing particularly important.
A luxury or higher-priced property needs to give buyers a compelling reason to choose it over the other homes they’re considering.
Location Can Change Everything
One of the biggest mistakes is assuming that price alone determines competition.
It doesn’t.
A $350,000 home in one Memphis-area community may experience completely different demand than a $350,000 home somewhere else.
Factors such as:
Neighborhood
School options
Commute
Lot size
Home condition
Age of the property
New construction
HOA amenities
Property taxes
Proximity to shopping, restaurants, and entertainment
can all influence buyer demand.
That’s why looking atlocal comparable sales and current competitionis much more useful than simply looking at the overall Memphis median home price.
What This Means for Buyers
If you’re shopping in one of the more competitive price ranges, preparation can make a major difference.
Before you start seriously touring homes, consider getting fully pre-approved, understanding your maximum comfortable monthly payment, and knowing how much cash you’ll need for your down payment and closing costs.
And don’t wait for the “perfect” home to come along if you’ve found one that meets your important criteria.
In a competitive market, being prepared to act can put you in a much stronger position.
What This Means for Sellers
If you’re selling, don’t assume that simply listing your home in a popular price range guarantees a quick sale.
Buyers have options, and they are paying attention.
Your home’sprice, condition, photography, presentation, marketing, and availabilityall influence how buyers respond.
The goal isn’t necessarily to be the cheapest home in your price range. It’s to be positioned as one of the best values compared with the homes buyers are viewing alongside yours.
So, What’s the Most Competitive Price Range?
The answer can change as inventory, mortgage rates, buyer demand, and local economic conditions change.
But generally,homes in the affordable-to-middle price ranges tend to have the broadest pool of potential buyers, which can create more competition when inventory is limited.
The most important thing to remember is that the Memphis real estate market isn’t one-size-fits-all.
Whether you’re looking at a $250,000 starter home, a $450,000 family home, or a $750,000 property, your strategy should be based on the specific neighborhood and current market conditions—not just a citywide number.
Thinking About Buying or Selling in the Memphis Area?
Knowing what is happening in your specific price range can help you make a much smarter real estate decision.
If you’re considering buying or selling inMemphis, Germantown, Collierville, Bartlett, Arlington, Lakeland, Eads, or the surrounding areas, a local real estate professional can help you understand the competition, recent sales, and what buyers are actually responding to right now.
The right price isn’t just a number—it’s a strategy.
Kelly Day, SRES, SRS, AHWD, PSA, RENE
Multi Million Dollar Club
Broker Lic # 365811
simpliHŌM
901-289-9227
855-856-9466
[email protected]
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