

Seller's Course
Our exclusive market updates will help you stay ahead of the curve with our up to minute market updates. From the latest listings, price trends and days on market, we ensure you will have all the information you need to make informed decisions on your sale. The Midsouth real estate landscape is dynamic, and with our expert analysis you will always be well informed and in the know.
Selling a home can be an exciting but also challenging experience. If you're planning to sell your East County home, it's important to be prepared and aware of what to expect throughout the process. This short guide is designed to provide savvy sellers like you with valuable insights and tips to navigate the sale of your Brentwood property successfully.
DOWNLOAD TO ACCESS:
The Complete Guide to Selling A Home

Spring is here!
The Spring Real Estate Market is thriving, and we are seeing a significant increase in demand for homes in Voorhees, especially from millennials.
In fact, the current absorption rate in our area is only 3 months, which means that if no more homes come on the market, we will only be able to sustain the current demand for up to 3 months.
This is great news for anyone considering selling their home, as the high demand can lead to a boost in your bottom line.
If you are thinking about selling your home, now is the perfect time to do so. To get started, it's essential to focus on your curb appeal, which can significantly impact the value of your property. That's why we've put together a helpful checklist to help you get started.
Friendly reminder: Before you make a repair, be sure to check with a real estate agent to make sure it is worth your return on investment. Feel free to Book A Call with me if you have any questions or want a free consultation!
Are you a little behind on your spring cleaning? Grab a copy of the Ultimate Spring Cleaning Checklist that was featured last month.

GERMANTOWN STATS & LOCAL INFO

COLLIERVILLE STATS & LOCAL INFO

BARTLETT STATS & LOCAL INFO

ARLINGTON STATS & LOCAL INFO

LAKELAND STATS & LOCAL INFO

MEMPHIS STATS & LOCAL INFO

30 Day Plan to Prepare Your Home for Sale

DOWNLOAD TO ACCESS:
The Complete Guide to Selling A Home
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Welcome To The Virtual Seller Course For
THE MIDSOUTH
If you are a homeowner either thinking about selling or already made the decision to sell, but still have questions or concerns regarding the process, price or anything else, you are in the right place.
This free seller course will give you the exact step by step blueprint on everything you need and guide you through the selling process, so you can make the best decision on selling your home for top dollar.
You will learn about marketing your home, timelines, pricing, negotiations and so much more.
Take a look around and let us show how we can help you.

Kelly Day | Realtor
simpliHŌM
License ID #: 365811
Welcome To The Virtual Seller Seminar Library
Learn the latest and most up to date marketing and sales tactics
to sell your home for top dollar.
The Pre-Market Quiz
"Will your home pass the test before going to market?"
Learn how to sell your home for top dollar right now
You may need to make a few changes before selling
Pre-Market Timelines
"Let's talk about the timelines before listing a home with us."
What you should expect when getting your home ready to sell
How to maximize the return on your investment
Timing
"How quickly will my home sell? This is a common question we get."
Learn about the market climate and absorption rates
The market climate will determine how quickly your home will sell
Marketing Your Home
"The importance of marketing your home properly."
Digital marketing exposes your property to the masses
Negotiation will be key in selling you home
Pricing your home is not as easy as checking Zillow
Home Valuation
"How do you determine what your house is worth?"
Pricing your home right
Factors to consider are size, condition, location, marketing, and negotiating
Underpricing and overpricing your home will cause you to lose money
Is Zillow Accurate?
"Should I use Zillow as an accurate evaluation of my home’s value?"
Zillow is an algorithm based on public data
Zillow has never seen the inside of your home and it’s a computer
Zillow comes up with the value based upon what your neighbors are selling for
What to Disclose?
To disclose or not to disclose
This is vital to ensure that you are safe during and after the sale
Over-disclosure is better than under-disclosure
Receiving Offers
"How do you know if you should accept the offer you just got?"
What if you don't receive the amount of offers you were hoping for?
What happens if we have more than one offer?
Good Time to Sell?
"Are we heading into a recession and is now a good time to buy and sell?"
If you're fearful of selling due to a recession, you may want to think again
Remember, it's all relative
Negotiations
"How to negotiate like a master to make sure you get the most out of your home?"
How to get top dollar when selling
Walking away with the most amount of money in your pocket
Inspections?!
"Should you get inspections done prior to listing my home?"
The advantages of having inspections done prior to listing
Saves you time and money
Curb Appeal
How to make a good first impression
How to get maximum exposure and top dollar
There are simple tricks that can save you money and maximize the return on your investment at the same time
Should I Take the First Offer?
NO NO NO!
The goal is for your home to be seen by the masses
Then, to get the highest and best price and terms for your home
What Are Contingencies?
"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."
This criteria, or contingencies, typically fall under four major categories: appraisal, loan approval, inspections and reports & disclosures
Contingency Timeframes
"Now we're in contract prior to contingencies being removed. Now we're in business."
The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures
WANT TO GET A FREE CUSTOM MARKET PROPOSAL?
Go to the next page to request a custom market proposal for your specific home
ready to sell your home?
Fill out this form to get your custom home value report
Community Videos

Realtor, Community Expert, and Your Advocate in the Midsouth Real Estate Market
Kelly Day is a dedicated real estate professional with a deep connection to the Germantown community, specializing in helping families find their perfect home in this vibrant suburb of Memphis. With a background in photography and over 10 years of entrepreneurial experience, Kelly transitioned to real estate in 2020 and quickly made a name for herself as a top listing agent who gets results. Her philosophy is simple: make the real estate process as smooth and stress-free as possible for her clients.
As a realtor with simpliHŌM, Kelly has a passion for helping families, especially those with children in school, find homes that fit their changing needs. Whether it's expanding for a growing family or downsizing when the kids head off to college, Kelly’s expertise ensures clients get the most value when buying or selling. Her ability to showcase homes and negotiate favorable terms for her clients stems from years of experience in visual storytelling and sales.
With her husband working as a local teacher and two sons attending Houston High School, Kelly is deeply invested in the community and understands the importance of finding the right school district. When she’s not helping clients, you can find her at Houston High’s baseball games cheering on her sons, Chandler, who will soon be playing baseball at the University of Tennessee and Canon who is just starting his high school career..
Kelly’s mission is simple: “We make buying and selling a home simple.” She’s focused on building long-lasting relationships with her clients, striving to become the go-to realtor not just for this generation, but for the next.
Whether you’re looking to buy, sell, or simply explore your options, Kelly is here to make the process easy and enjoyable.

If you're thinking about selling your Memphis home, one of the first questions you’re probably asking is:
“How much money am I actually going to walk away with?”
That's a really good question—and it's one that doesn't have a simple answer.
The price your house sells for isn't necessarily the amount that ends up in your bank account. There are several costs that can come out of your proceeds along the way.
The good news is that most of these expenses aren't a surprise. If you work with your agent and closing professionals ahead of time, you can get a pretty good idea of what yournet proceedscould look like before you ever put the house on the market.
Here's a look at some of the costs Memphis sellers should know about.
If you work with a real estate agent, there may be compensation owed to your listing agent and potentially to a buyer's agent.
This is an important area to understand becausereal estate compensation is negotiable and isn't a fixed government-mandated percentage.
Your listing agreement should clearly explain what you're agreeing to pay.
It's also worth knowing that sellers may choose to offer compensation toward a buyer's agent as part of the overall strategy for marketing and selling the home. That amount, if any, is negotiable and should be discussed with your agent.
The important thing is to understand the numbers before you sign the listing agreement—not after you accept an offer.
Here's one that's specific to Tennessee.
Tennessee charges a realty transfer tax when real property is transferred. The current rate is$0.37 for every $100 of the property's value or consideration, whichever is greater.
So, as a simple example, if your home sells for $400,000:
$400,000 ÷ $100 × $0.37 = $1,480
That's a cost worth accounting for when you're estimating your proceeds.
There are also expenses associated with getting the transaction closed.
Depending on the transaction and how the contract is written, these can include things like title-related services, document preparation, recording-related charges, and other closing expenses.
Who pays which costs can vary based on the contract, the type of transaction, and local practices.
That's why you shouldn't rely on a generic “seller closing costs are always X%” rule.
Your closing professional can provide an estimate based on your specific transaction.
This one isn't technically a “selling fee,” but it's obviously a huge factor in determining how much money you take home.
If you still owe money on your mortgage, your loan payoff will generally come out of your proceeds at closing.
For example:
Sale price:$400,000
Mortgage payoff:-$220,000
That leaves $180,000 before accounting for the other costs of selling.
If you've owned your home for several years and built up equity, this is where you may see a significant portion of that equity come back to you.
And if you have a second mortgage, home equity loan, or other lien on the property, those may need to be paid off as well.
Property taxes and certain other expenses may be prorated between the buyer and seller at closing.
In other words, you may not necessarily be responsible for the entire year's property taxes if you sell partway through the year.
Instead, the closing statement will generally account for the portion attributable to each party based on the terms of the transaction and applicable local requirements.
This is one of those things that can look confusing on a settlement statement, but your closing professional can walk you through it.
If your home is part of an HOA or homeowners association, there may be fees involved with selling.
Depending on the association, you could run into things such as:
Transfer fees
Document or resale package fees
Outstanding dues
Prorated assessments
Other association charges
These vary from one neighborhood to another, so it's worth finding out what your HOA requires before you list.
This isn't technically a closing cost, but it's one of the biggest expenses sellers sometimes forget about.
Before listing, you may decide to spend money on things like:
Touch-up painting
Landscaping
Deep cleaning
Carpet cleaning
Minor repairs
Pressure washing
Decluttering
Professional photography
Staging
Here's the thing, though:
You don't necessarily need to do everything.
One of the benefits of having a realtor walk through your home before you list is figuring out which projects are actually worth doing.
Spending $15,000 getting a house “perfect” doesn't make sense if the improvements aren't likely to help you sell for enough more to justify the expense.
Sometimes a $500 repair is worthwhile.
Sometimes spending $10,000 on a kitchen remodel right before selling isn't.
It depends on the house, the neighborhood, the competition, and what buyers are looking for.
Sometimes a buyer will ask the seller to contribute toward certain costs.
For example, a buyer might request a credit toward closing costs or ask for a credit related to an inspection issue.
Whether you agree is completely part of the negotiation.
A seller concession isn't necessarily a bad thing. Sometimes giving a reasonable credit can help keep a transaction together or make your home more attractive to buyers.
But it's important to look at thewhole offer, not just the price.
An offer of $410,000 with $10,000 in seller concessions isn't the same as an offer of $410,000 with no concessions.
That's why looking at the estimated net proceeds is so important.
Let's not forget about the expense that comes after the closing statement:
Actually moving.
Depending on your situation, you could have costs for:
Movers
Packing materials
Storage
Temporary housing
Cleaning
Utility transfers
Transportation
If you're selling your current home and buying another one, these costs can add up quickly.
They're not part of your real estate closing costs, but they're still part of the overall financial picture of your move.
This is where I wish there were a simple answer.
You may see articles online saying that sellers should expect to pay a certain percentage of the sale price.
The problem is thatthere isn't one universal percentage that applies to every Memphis home sale.
Your actual costs depend on things like:
Your sale price
Your mortgage balance
Your agent compensation agreement
Buyer-agent compensation, if offered
The terms of your contract
Repairs and preparation
HOA fees
Property taxes
Seller concessions
Title and closing expenses
Other liens or obligations
That's why I prefer to look at a seller'sestimated net proceedsrather than throwing around one percentage.
Let's say you sell your Memphis home for$400,000.
You might start with:
Sale price:$400,000
Then subtract things like:
Mortgage payoff:-$220,000
Tennessee transfer tax:-$1,480
Agent compensation:varies
Other closing expenses:varies
Repairs/concessions:varies
What's left is your estimated net proceeds.
And that's the number you really care about.
Not the $400,000 sale price.
If you're considering selling, don't wait until you've accepted an offer to figure out what you'll walk away with.
A good first step is to have your agent prepare aseller net sheetbased on a realistic potential sale price.
It's not going to predict the final closing statement down to the penny, but it can give you a much clearer picture of what you're working with.
That can help you answer some really important questions:
How much money will I have for my next house?
Can I afford to move?
Should I make repairs before listing?
Do I have enough equity to accomplish what I want to do next?
What price do I actually need to sell for?
Those answers can make a huge difference in your selling strategy.
Selling a house isn't as simple as putting a sign in the yard, accepting an offer, and depositing a check.
There are expenses along the way, and they can vary quite a bit from one seller to another.
But that doesn't mean the process needs to be confusing.
Before you list your Memphis home, know your numbers.
Understand what you owe, what your likely selling costs will be, what improvements are actually worth making, and—most importantly—what you can realistically expect to take home after the sale.
If you're thinking about selling a home in Memphis, Bartlett, Germantown, Collierville, Arlington, or the surrounding area, I'd be happy to help you work through the numbers before you make any decisions.
Because knowing what you'llactually walk away withis a whole lot more useful than simply knowing what your house might sell for.
Kelly Day, SRES, SRS, AHWD, PSA, RENE
Multi Million Dollar Club
Broker Lic # 365811
simpliHŌM
901-289-9227
855-856-9466
[email protected]
https://memphishouselistings.com
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